PUT YOUR BUSINESS IN THE SPOTLIGHT!!

WHY DIRECT MAIL?

Nearly 3 BILLION
EDDM pieces were mailed through USPS in FY2025.

DIRECT TO LOCAL HOUSEHOLDS
EDDM lets businesses reach selected neighborhoods, cities and ZIP Codes.

POSTCARDS GET USED
76% of surveyed direct-mail marketers mailing to customer lists used postcards.

161% AVERAGE ROI
Direct mail to existing customer lists produced a 161% average ROI among respondents in an ANA direct-marketing study.*

DIRECT MAIL + DIGITAL
82% of surveyed marketers who tracked direct-mail response used online tracking methods such as QR codes and dedicated URLs.

PUT YOUR BUSINESS DIRECTLY INTO LOCAL MAILBOXES.

Communitea Spotlight

Shared Postcards • Solo Postcards • Local Advertising

☎ (530) 721-6883

GET YOUR BUSINESS IN FRONT OF LOCAL HOUSEHOLDS!

COMMUNITEA Spotlight Shared Postcard Advertising

Big Exposure. Local Reach. Affordable Advertising.

Why pay for an entire direct-mail campaign when you can share the cost with other local businesses?

Communitea Spotlight brings trusted local businesses together on one professionally designed, full-color postcard and delivers it directly to households in selected neighborhoods using USPS Every Door Direct Mail® (EDDM®).

Your business gets a colorful, dedicated advertising space where you can feature your:

Special Offer • Coupon • Logo • Services • Phone Number • Website • QR Code

ONE POSTCARD. MULTIPLE LOCAL BUSINESSES. THOUSANDS OF HOUSEHOLDS.

Shared advertising allows participating businesses to divide the expense of printing, design and distribution—making direct mail accessible to businesses that may not want the expense of a solo mailing.

WHY EDDM?

Reach Every Household on Selected Routes

USPS EDDM is designed to deliver advertising to every address on the carrier routes selected for the campaign. No individual customer mailing list is required.

Target the Neighborhoods You Want

USPS allows EDDM users to select carrier routes and provides filters including age, household size and household income, helping businesses concentrate their advertising in neighborhoods that fit their market. 

Affordable Local Distribution

EDDM Retail does not require an annual presort or mailing fee. USPS also allows local businesses to use EDDM Retail without purchasing individual names and addresses. 

Your Advertisement Goes Into the Home

Unlike an online ad that can disappear with a scroll, direct mail creates a physical advertising piece that arrives with the household's mail. Your offer, phone number, coupon or QR code gives recipients something tangible to respond to.

Coupons Make Results Trackable

Give customers a reason to act with a special offer, coupon, promotional code or QR code. USPS itself recommends using a clear offer and call to action to help generate customer responses. 

THE POWER OF SHARED MAIL

Instead of one business paying for the entire postcard, multiple local businesses share the advertising space and campaign expense.

That means participating businesses can receive the benefits of professionally designed direct mail and neighborhood-wide distribution at a fraction of what an individual campaign could cost.

LOCAL BUSINESSES + LOCAL HOUSEHOLDS = LOCAL CONNECTIONS

COMMUNITEA Spotlight was created to help local businesses get noticed while encouraging residents to shop, dine, hire and support local.

READY TO REACH MORE LOCAL CUSTOMERS?

☎ (530) 721-6883

Reserve Your Space in the Next COMMUNITEA Spotlight!

EDDM Retail can be used for mailings starting at 2500 pieces, with up to 5,000 pieces per day per ZIP Code. 

The USPS route-selection system provides demographic information including age, household size and income, so campaigns can be geographically and demographically focused. 

One professionally designed postcard + multiple advertisers + shared campaign costs + delivery throughout selected neighborhood

BE SEEN. BE LOCAL. BE REMEMBERED.

Put your business directly into the hands of local households with Communitea Spotlight Shared Postcard Advertising.

Multiple local businesses share one beautiful, full-color postcard—and share the cost—while USPS Every Door Direct Mail® delivers the postcard throughout selected neighborhood routes.

Affordable. Targeted. Tangible. Local.

Reserve Your Advertising Space Today

☎ (530) 721-6883